FOR IMMEDIATE RELEASE
March 30, 2016
NEW MICRO ENTREPRENEUR PROGRAM IN ROCHESTER STARTS TODAY
WAITING LIST FOR FIRST AND SECOND SESSIONS; HOWEVER, INDIVIDUALS ARE STILL ENCOURAGED TO REGISTER
Small business owners, entrepreneurs, and others are taking advantage of a new program at Ibero that begins this evening at 817 East Main Street. The first 60-hour training session is filled to capacity as is the second 60-hour session scheduled for this summer. Despite the waiting list, those interested in the program are still encouraged to apply as space may become available.
A grant from the Small Business Administration is funding the new program, which builds on the success of Ibero’s Entrepreneurial Assistance Program and PRIME Programs in Buffalo and Waverly. Today’s class starts at 5:15 p.m., and will take place every Wednesday and Thursday from 5:15-9:00 p.m. through May 19th. Guest speakers from well-known companies, such as iHeartRadio, have signed on to share their expertise with participants.
The new Micro Entrepreneur Program in Rochester is designed to assist and educate anyone who wishes to start, operate, expand, or retain their own business. Participants will receive hands-on training in various areas that include: developing business plans and marketing strategies, managing and completing the state certification process, and technical assistance. The goal is to assist current and aspiring entrepreneurs in turning their business concepts into a reality. The program specializes in assisting individuals of all ethnic backgrounds who fall under certain financial guidelines.
Preparing for success, researching your business idea, business planning, the marketing plan, laws, regulations and taxes, managing your micro-business, analyzing your market, product and price, placement and promotion, E-commerce, selling success, cash-flow management, keeping books and records, and financial tips and tools. We will also help clients secure financing for their business.
Local business leaders will lead classroom sessions to give clients firsthand knowledge and practice.
The Small Business Administration’s Program for Investment in Micro-Entrepreneurs (PRIME) provides assistance to organizations that help low-income entrepreneurs who lack sufficient training and education to gain access to capital to establish and expand their small businesses.
For additional information or to set up an interview, please contact EAP Director Carolina Abarca at (585) 256-8900 ext. 644 or via email at Carolina.Abarca@iaal.org.